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Multimedia Case Studies > Beat the Rush

Client:
Environment Canterbury
Project Name:
'Beat the Rush' Multimedia Educational Tool
Key Strategic Goals:
  • To positively influence the attitude of intermediate-age school pupils towards public transport.
  • Provide an enduring teaching resource that will interest, educate and motivate school pupils within the Canterbury region to use public transport.
  • To provide a resource that improves the standing of ECan educators with schools. Previous resources had proved unreliable cross platform, impacting on the programme’s credibility.
Solution:
  • Involve key audience members in the initial discussion and project development stages.
  • Script, design and develop an interactive presentation with supporting hard copy workbooks and teaching resources.
  • Research and extensively test a solution that will enable the presentation to be accessed successfully on Macs and PCs at different locations, including the integration of 'auto starts' to provide a complete 'plug and play' solution.
Outcome
This resource has been very well received by schools because of its entertainment level, learning experience and reliability. Our reports show there is a backlog of bookings, and several repeat runs have been ordered. Educators in other parts of New Zealand have also shown a keen interest in the resource.
Download location:
ECan Website

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